Please don’t laugh when I tell you this story. It’s not really funny, it’s sad and ironic but it’s the reality for many.
*********************************************************************************

Before I start make sure you join Glenn Arcaro, Mark Hoverson and I on a industry 
special live webinar this Thursday at 6 pm PST and learn how you can get more results,
 faster.


https://www2.gotomeeting.com/register/248988082

*********************************************************************************

About a couple of weeks ago… I was getting ready to fly to Florida for the Live 
The Dream event. 

It’s about midnight, and I was still packing my bag. I had to be at the airport at 5:30 am.

Shower… check
Suitcase… zipped

Doorbell??? Not expecting that one…

“Who can be in this late hour? I am not expecting anyone, and people don’t show up
at my door unannounced like that at midnight.”

You see I’m currently staying in a 6 floor building, the common what we call “block” in
Bulgaria built during the Soviet union kind of old building. And let’s just say the isolation of the walls can feel like a Chinese torture chamber.

So I open the door, and whom do I see – An angry looking woman in her PJ’s, my neighbor from the top floor. She starts yelling at me furiously, “I am tired of this circus. Your house is like a “wh*re house”… (literally she said that) I hear all this moaning every
night… it’s unacceptable… I have to go to work tomorrow and I can’t fall asleep.”

“Hmm, wow… moaning… what is this woman talking about?” I was in shock a little bit, because there was no noise that I could hear myself, and I was in the actual apartment.

She was either crazy or some of the other neighbors were just making “nicee nice” with
each other if you know what I mean?

I politely excused myself and sent her off and started thinking…

Wow, a while back, I would have probably gotten myself all wrapped up in the drama of this lady, probably would have started fighting with her and would have consumed my
time, thoughts, energy for maybe even days to come, sharing this story with friends,
complaining about the woman, maybe even making some actual real noise, to get her
even more pissed off for knocking on the wrong door. You get it.

But not now!

I now know what the consequences for allowing that sort of energy into my life are.

You see, this is called drama… and most people try to drag you into their drama so
they are not miserable alone. Miserable, although the ego deep inside is quite satisfied and that’s why it’s hard to let go of the drama, unless you become highly aware of what’s happening and how much automatic the response to run toward drama has become over the years.

Just think about it… Do you have people in your life who constantly live for the drama
and try to involve others in it too?

I know some and I tend to stray away from them. Some are very easily identified… they
are always dealing with something… flat tire, somebody broke their house window,
they are always in some sort of pain, they are always late for work, dealing with some
sort of disease, etc., etc.

Unfortunately, the majority of our society lives in their daily personal drama, they live FOR the drama.

But if you are in business, and you consider yourself an entrepreneur I highly encourage
you to become alert and aware of whether you’ve got your “daily drama pattern” on. I am serious!

Drama is ok for people with a J.O.B, especially if they hate it. Hey maybe it’s
even good for them, it keeps them entertained, and distracted from their miserable reality of doing something that they don’t love. Just playing…

Drama isn’t good for anyone. 
It’s just a beautiful way to keep yourself distracted from what truly matters.
Maybe you don’t knock on your neighbors door trying to pick a fight, or have a black 
cloud following you around type of drama always raining on you.

But here is some of the drama that I see many entrepreneurs get involved in, and I’ve 
Done it plenty of times…

Let’s call it mindset drama… negative chatter, or should I say limiting beliefs and excuses.

Let’s be honest, these are just pure laziness in disguise. But sometimes they are 
legit. I shouldn’t say legit, but more so habitual thoughts that just need a little 
bit more consistent effort and desire to get rid of.

Some of my “drama” or limiting beliefs in the past have been telling myself “I am not
confident, I am not good at connecting with people, or I am not a good writer, I am not
good on the phone, I don’t feel confident in teaching others and creating my own products, or I am not a good presenter, I am scared of getting on a webinar, I won’t 
succeed”… etc., etc.

I am sure that if you haven’t obtained the success you want in your business, you most
likely have some of these or similar limiting beliefs. Similar drama that goes on in your
mind, that most likely attracts real tangible drama in your life that keeps you away and
prevents you from taking real results-producing action.

This is real simple stuff if you think about it and break it down to the core of where
inaction and distraction come from.

The challenge is that sometimes it’s very subtle, it goes on in our subconscious mind
very quietly, you could hardly hear it… and that’s why you must truly LISTEN.

Now, I know you’re like me if you are still reading this email and you don’t want to
keep being stuck.

All the time, you think about a way out of the misery and anguish you put yourself in every single day, that prevents you from taking action toward achieving that financial
freedom and happiness you want in your life.

I want you to get unstuck and join thehundreds of conscious entrepreneurs who are
moving forward and achieving success after success every single day.

And so I’ve put together with my collaboration partner Glenn Arcaro, something special for you that I think you’ll enjoy very much, because it is your golden ticket to success, if you choose to grab it that is.

We are holding a live webinar this Thursday with Mr. Mark Hoverson.

https://www2.gotomeeting.com/register/248988082



Mark is an 8-figure entrepreneur who’s lived in some of the worse situations you could be in, VERY nurturing to drama… like living in a trailer with pregnant wife and young kids, qualifying for welfare, car breaking down in the middle of highway… etc. etc.

But now he’s seeing some of the best… he somehow learned to immune himself, vaccinate himself against drama and reach the levels of success he desired and is still going strong.

On a side note: once you get on a new pattern and in a momentum you’ll be set, it’s just how it works.

Come create these new patterns with us:

https://www2.gotomeeting.com/register/248988082



We’re going to be going with Mark over some of the fundamentals that you as an entrepreneur must be focusing on to get yourself out of whatever internal and/or
external drama you’re living in right now, that’s blocking you from success.

This will be action oriented call. You got to take action if you want to see changes. You
have to start doing things differently, if you want to see different results.

Mark, Glenn and I will show you exactly what actions you must take in order to see the
results you are looking for in business.

https://www2.gotomeeting.com/register/248988082



So block the drama for an hour this Thursday at 6pm PST and come with a completely open mind!

Join us at this link…
https://www2.gotomeeting.com/register/248988082



Know that there is a way out… You don’t have to keep being stuck.

How much do you really want it? Success?

Freedom? Happiness?

Just come and grab it, it’s yours.

See you at this link on Thursday, 6pm PST…
Grab your seat right now and come in on a few minutes early as it’ll be a full house.


https://www2.gotomeeting.com/register/248988082

To Your Success,
Didi

Watch the video and find out who the 10 Fast Action Takers are, who can now claim their free super awesome product design.

Inside I also share with you about a special webinar with Mark Hoverson coming up this Saturday.

On this webinar, Mark will reveal to us why you literally have an unfair advantage over the gurus by creating fast-cash producing irresistible info marketing products.

Before you get to the webinar, check out the The Irresistible Info Marketing Blueprint page and get your copy so you can immediately start implementing and creating your own info product.

See ya inside!

A Marketing Funnel is the foundation of your business. It allows you to multiply your income by marketing your products with the same amount of energy and time invested.

Imagine a funnel with the wide end at the top and the narrow end at the bottom. And your goal as an entrepreneur and marketer is to drive as many people through the funnel from one end to the other.

Your funnel structure can vary, but you’ll make the most money, by investing the same amount of energy to drive the traffic, if you have multiple products set up in your funnel.

Here is an example of what a successful marketer’s funnel might look like. It’s very likely you’ve been through one of these or you’ll be through one eventually. (when you go through a funnel next time, go ahead and study it… Don’t fall entirely into the marketing trap… Be conscious that you are being marketed to, admire the process and learn from it, so that you can duplicate it.)

http://YourInfoMarketingBlueprint.com

So a marketing funnel might look like this. In fact, let’s imagine for a second that this is your successful marketing funnel.

1) First you offer a free item such as an Ebook, Report, video training series…

2) Once your prospects have exchanged their information (email) i.e. opted in, you can now sell them your low and mid-priced product or service.

3) Moving on, now that they have handed you their credit card and paid for your product, you can continue the what’s called a “1 Click Upsell” process, by offering other products or OTO’s (One Time Offers)… These are called Upsells and Downsells. Usually, the upsells are higher priced than the first product and downsells are offered when the customer declines the Upsells or in addition to their purchase of the Upsells.

If this sounds too complicated for you, don’t get overwhelmed.

Realize that developing a fully expanded funnel takes time, effort, commitment, and willingness to reach higher levels or leadership and income.

(As a side note: That’s the kind of funnel that also attracts great and profitable JV partnerships.)

This is all achievable and can make you a lot of money if you go for it. But making a huge leap sometimes like this could be a tough route for someone who’s just getting started and doesn’t have the experience.

However, a small leap makes a lot more sense and progress could be made much faster. Just like with anything in life. If you’re trying to lose wight by running, you wouldn’t start with 20 miles if you’ve never run 2 miles in your life. You’ll start in steps.

What I teach my students and clients is to begin with their free (for leads generation) and low end products (for monetization) first and go from there. And if you are my client, that’s what I would tell you to do too.

The biggest mistake that I see online marketing entrepreneurs make out there is that they are afraid to jump and join the leaders in this industry by embracing the courage and creating their own assets – their own products. It seems scary, there’s self esteem issues, there’s that limiting belief of “Oh I am not an expert” or “I don’t know enough yet”.

If any of this is going through your mind, just take it out of there and throw it in the garbage. Realize that this is achievable for you too.

In fact, you know that you’ve been wanting to step up for a long time, and now it’s time to step out of that fear and into courage. You too can have your name and face printed on your own product design, you too can share with the world all that knowledge that’s inside of you. And if you feel like there’s nothing you can teach, don’t worry. There’s a way we’ll help you dig it out and make it available for the many who are out there desperately needing your leadership and guidance.

So you might be wondering, where do I begin?

My friend Mark Hoverson is on a mission to change these limiting beliefs in the industry.

I have been making a change on a smaller scale helping my private clients and mastermind partners. However, Mark has partnered with another industry giant Magnetic Sponsoring and together they are making it incredibly affordable and achievable for everyone to be able to gain the knowledge while being taken through the process of creating their products – their own assets.

Mark’s got a whole blueprint that will walk you through the steps and make it easy and effortlessly for you to identify your strengths, current assets like knowledge and investments of time and money so that you know what to package as your first product.

Learn from Mark in his Irresistible Info Marketing Blueprint.

http://YourInfoMarketingBlueprint.com

I hope this all makes sense to you, and if you truly want to succeed in your business you will drop everything you are doing right now, and focus your energy and time on creating your own first product.

DiDi

A couple of years ago I had the pleasure to meet Mark Hoverson. Mark reached out and proposed a JV partnership with two other industry leaders Mike Klingler and Ann Sieg on a new product he was working on.

At the time I was in charge of Business Development at Marketing Merge Inc. and worked directly with Mark through a process to determine if this product would be suitable for Ann and Mike’s audiences. Mark was a real professional in the way he approached the whole process.

I truly admire the confidence and posture with which he does business. He’s someone we can all learn something from. Even by just observing.

*******************************************************************************************************
You can check out his latest pre-launch training videos on a brand new JV partnership he is doing with another major industry giant – Magnetic Sponsoring, right now: The Irresistible Info-Marketing Blueprint”
*******************************************************************************************************

The deal with Mike and Ann was a win-win-win… The entire time working with Mark, I was thinking “Man this guy has this whole JV thing down. He seems to have been doing this for a long time. His offer/presentation was irresistible. Or I should say the description of the training he wanted to present to the audience was irresistible”.

There was a huge need for that product. I managed the launch of Leadership Branding For Direct Response Marketing, which did well over $300+ at launch and much more perpetually.

And the time has come, that Mark’s going to teach you how to do what he’s done so skillfully over the last couple of years that’s made him millions of dollars.

Thing is he will show you how to do this as well on a much smaller scale so that even if you are just getting started, if your resources are limited, you can still immediately monetize your own products, present webinars that sell while attracting influential JV partners that work for you.

Check out his free training at The Irresistible Info-Marketing Blueprint”

Have you started creating your own products JVing with others? Let me know in the comments area below.

Didi

P.S. Btw, Glenn Arcaro and I are having Mark as our next webinar guest, on Saturday the 16th at Noon PST. Reserve your seat here: The Irresistible Info-Marketing Blueprint Webinar”

So yesterday, we had a great on Saturday.

Applause and reviews are still flying in as we splash into 2011.

If you missed the call yesterday…

Well 2 things.

#1 Unfortunately can’t slip you a recording because it’s going into a product that we’re putting together right now.

#2 We decided to run a contest.

Glenn Arcaro and I will be giving prizes away to the top 3 people who can throw out the most creative testimonial video for the “How To Create Social Media Buzz With Video” Series.

Fist the rules, then onto the prizes.

A. The video has to mention Glenn Arcaro and Didi Alcheva by name.

B. Call out the video series by name. “How To Create Social Media Buzz With Video”

C. Mention at least 1 benefit you’ve taken from the series. (After almost 10 hours of laser focussed social media and video content we’ve put out over the last 6 weeks, that should be a problem…

D. Post the video in our group “Social Buzz With Video” (request to be added if you’re not in and we will add you up)

Also post the video on Glenn’s and my Facebook pages.

http://www.facebook.com/didialcheva and http://www.facebook.com/glennspage

Make it as creative as you can and make it fun. This doesn’t take any special video skills, just an open mind.

Prizes… (All products graciously provided by XShot Inc.)

First Place Prize:

An Xshot extender so you now don’t have to shoot weird videos with your arm sticking out. Check it out.

http://budurl.com/pocketxshot

and

The Iphone 4 Case with Tripod attachment so you can protect your
little baby and set it up to shoot videos. It’s pretty cool.

http://budurl.com/iphone4casetripod

NOTE–If you don’t have an Iphone you can take a 30 min consult with Glenn Arcaro and I on video marketing or any other aspect of your business.

Second Place Prize:

1 Xshot Extender

Third Place Prize:

1 Xshot Extender

Again, these videos don’t have to be slick by any means. Just use your creativity and do something fun.

(Skydiving would be cool but I don’t think the audio would work out.)

Just kidding but you get the idea…

Looking forward to seeing your videos!

Didi

You don’t want to miss this one.

But more on that later this week…

Back in 1862 the Russian writer Ivan Turgenev wrote (in Fathers and Sons in 1862), “A picture shows me at a glance what it takes dozens of pages of a book to expound.”  (source Wikipedia)

Today we say it this way – “a picture is worth a thousands words”.

And especially in marketing.

It is believed that the modern use of the phrase stems from an article in the advertising trade journal Printers’ Ink, promoting the use of images in advertisements that appeared on the sides of streetcars. The December 8, 1921 issue carries an ad entitled, “One Look is Worth A Thousand Words.”

So yes, in marketing “a picture is worth a thousand words” but change is inevitable and in this digital age going into 2011 we can certainly say “a video is worth more than thousand words”.

That is the power of online video marketing.

While no amount of sophisticated technology will take away the power of the in person, belly to belly, eye to eye contact, when you can shake hands and feel a persons energy today the closest thing to that is video.

So, are you integrating video into your marketing strategy?

Let me ask again.

Is video a part of your marketing arsenal?

If not, and you are not taking action to change that you might be very well left behind.

Cisco predicts that by 2013 Video will be 90 percent of all consumer IP traffic and 64 percent of mobile. No wonder they bought the maker of the Flip video camera.

Big companies are taking action. Are you?

Hollywood TV producer/editor Glenn Arcaro and I are continuing with our Saturday live webinar series on “How to create social media buzz with video”.

These are available for free only at the time of the broadcast.

I want to remind you that we will be packaging them into a product we sell later. We are giving you an opportunity to move your business forward by creating social media buzz and mastering video for free right now.

So come and join us this Saturday at NOON PST. Reserve your spot at this link now: https://www3.gotomeeting.com/register/393285734

Partners in Success,
DiDi Alcheva

I know it’s been a while and and finally the time has come to reveal
the lucky ones who are getting the exciting bonuses Glenn Arcaro
and I put together in relations to the Get Traffic 3.0 launch.

Before I announce the winners, I wanted to try and convey a very
important message today that hopefully will stay with you and have
an impact on you for the rest of your life.

During the past week I had the amazing pleasure to be a guest
speaker at the EBE Live Summit hosted by my good friends Alicia
Bausley and Lisa Hanfileti together with Emma Tiebens and Elaine
Starling. It was a great experience, lot’s of great content and value.

There I also launched my Facebook Mastery Club
training course, which I am very excited to dive into with the
founding members and students. I will be extending you an
invitation shortly so that you can join us too if you choose to.

During the past week, I also went through a major emotional
turmoil after learning about the tragic death of my 18-year-old
cousin, Toni who I loved dearly. It’s been a few days now and
I’ve shed many tears for him and my family, my aunt and uncle
and my grandparents. I had never experienced the loss of a close
one, except my dog Rexy a few years back. I guess I am only 25
and I was expecting that when I begin to experience this natural
to the cycle of life thing called death, it would be involving
the oldest people in my life.

Toni’s sudden death has completely shocked and shook my world.
It is making me realize on a completely new level that life is
truly short, and for some much shorter.

I’ve heard it said so many times by my mentors and inspirational
speakers that we have only one life to live and every moment counts.

It is true, but I don’t think it had really sunk for me on a
deeper level until now.

How I wish I was able to hug my cousin Toni right now, and yet
that would never happen, because he is gone. And it brings tears
to my eyes and it makes my heart hurt so much.

But life for all of us continues.

It is a precious life.

Every breath is precious.

So take a deep breath and enjoy it with all of your senses, because
you are alive and you have the blessing to breath and feel alive.

You are alive, so choose to feel alive.

So many of us tend to dread through live almost as if we are
waiting for the last moment to come. Not realizing that it will
come and when it comes, this is it. It’s coming anyways so why
not live your live ALIVE.

As I make this decision for myself today, I invite you to join
me, to live your life with love in every moment, to count the
blessings in your life each day. To love and adore the people in
you life and to show that love fully and in every moment.

I know we as entrepreneurs have goals and dreams and we want to
reach success.

But what is success?

How have you defined success for yourself?

Have you even defined it?

I realize that being able to spend time with my family is
success for me now. It hadn’t been one of my priorities because
I thought I had the time, and that I first had to make the
money. Now I realize that my priorities need to be revised.

I also want to contribute and impact other people’s lives in a
positive way.

And what I realize is that all the big dreams and goals that I
have, and I am sure you do too are something that I can actually
experience on a daily basis, on the way to achieving them, in
every moment, on the journey toward them.

You and I can experience our dreams…

While on the journey toward our dreams.

While on the journey toward our mini and major goals.

While on the journey of living life….

…if only we remembered to live life “as if today is the last day of my
life, so when it is the last day of my life it is the best day
of my life”

So as you start working on your business today, make sure you take
a deep breath and enjoy every moment of the day, enjoy the learning curve,
the making of the mistakes along the way and the new small successes along
the way.

Now, I would like to announce the winners of our contest related to
Get Traffic 3.0.

The Grand PRIZE $5k branding video goes to – Tony Dempsey!

Congratulations, Tony! We are very excited to working together in
creating an outstanding and jaw dropping video featuring your brand.

Prize #1 & #2 – Everyone who purchased Get Traffic 3.0 through our
link gets a free access to my Twitter Mastery Club and my brand new
Facebook Mastery Club training courses.

Prize #3: Sherry Prince, Scott Cabell and Narindra Raharitsifa
get 3 hours of personal one on one coaching with me.

Prize #4: Sherry Prince, Scott Cabell, Narindra Raharitsifa, Tony
Dempsey and Howie Resenberg get 1 hour of personal one on one
coaching with Glenn Arcaro – The Hollywood Video Guy.

Prize #5: Ronald Streed, Michell Oliver and Indalecio Perez get
a super cool looking Facebook banner design for their profile
or/and fan page.

Congratulations to you all and I am very excited for each one of you.

Partners in Success,
Diyana Alcheva

Watch the video below and discover the common thing between Email List building and Growing Avocados with my dear friend Matt Miller from How To Hollywood Video.

The first time I met this guy I thought “wow this dude is sharp”.

And he truly is.

I was in San Francisco at this conference last month. I actually shared some of the experience with you.

Well at some point during the event there was a fun exercise.

Mark Hoverson, Ann Sieg, Mike Klingler and Adam Holland each took up a corner in the room and in just a few minutes taught something of value pertaining to their expertise to the four teams of people who would circle around them.

That was actually quite fun to witness. And I was fortunate to actually capture one of the sessions on camera.

I had never heard of this guy except that we both shared 9th and 10th place on the leadership board of Jonathan Budd’s last product launch affiliate contest.

So it was actually a great pleasure to meet my rival then with whom I ended up sharing the two prizes or should I say we both got each of the two prizes because our numbers were the same.

I think we had it best.

Well, he is now my friend and I really want to introduce you to him, so that you can exclaim the same thing I did once you hear from him.

Watch this video and tell me if you notice how sharp Adam is.

Well, he has a special knowledge when it comes to getting traffic to your websites for very very cheap.

And of course you want to get traffic or otherwise having a website or wanting to build your email lists and selling what you’ve got to sell becomes obsolete.

Well Adam has now decided to share his knowledge and make it available to you.

Find out here how you can claim his smarts and get dirt cheap traffic to your websites.

Click on PPV Prodigy and learn from Adam Holland.

He has a 6 minute video you can watch there and get even more details on what exactly PPV is and how you can cash in on it.

http://budurl.com/PPVProdigy

Partners Success,
Diyana Alcheva — DiDi